YouTube

Use Case

YouTube is the platform of choice for our clients to produce content that converts to new subscribers of their language education platform. Better understanding of the videos that performed well or not is key to maximizing their time - to produce most of the videos that convert and less time on videos that don't convert.

About the Data Source

YouTube is an extremely team-oriented, creative workplace where every single employee has a voice in the choices we make and the features we implement. We work together in small teams to design, develop, and roll out key features and products in very short time frames. Which means something you write today could be seen by millions of viewers tomorrow. And even though we’re a part of Google and enjoy all of the corporate perks, it still feels like you’re working at a startup.

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